Thank you for your interest in our website.
Berg Lund & Company (BLC) attaches great importance to the protection of personal data and respects your wish for privacy. In the following we inform you about the collection of personal data when using our website. If you have any further questions regarding the handling of your personal data, please contact our data protection officer.
The controller within the meaning of the General Data Protection Regulation (GDPR) is:
Berg Lund & Company
Represented by: Markus Berg, Dr. Torsten Lund, Dr. Thomas Nitschke, Dr. Martin Bernhardt, Dr. André Krapat
Am Sandtorkai 77
20457 Hamburg
office@berg-lund.de
Berg Lund & Company
The Data Protection Officer
Am Sandtorkai 77
20457 Hamburg
datenschutzbeauftragter@berg-lund.de
We collect the following technical information (log file data) when you use the website for purely informational purposes, i.e. if you do not register or otherwise provide us with information (e.g. via a contact form):
The collection of this data is technically necessary to display our website to you and to ensure stability and security. We (and our service providers) regularly do not know who is behind an IP address. We do not combine the data listed above with other data.
The legal basis is Art. 6 paragraph 1 sentence 1 lit. f GDPR. Since the collection of data for the provision of the website and storage in log files is absolutely necessary for the operation of the website and to protect against misuse, our legitimate interest in data processing prevails at this point.
Data security is a key concern for us. We have taken extensive technical and operational precautions to protect your data from accidental or intentional manipulation, loss, destruction or access by unauthorized persons. Our security procedures are regularly reviewed and adapted to technological progress.
You can apply to BLC electronically. Please note: if you send us unencrypted e-mails, their contents are not protected against unauthorized access.
Your data will be used to process your application and to decide on the establishment of an employment relationship. The legal basis is § 26 section 1 in conjunction with section 8 sentence 2 BDSG. Furthermore, your personal data may be processed if this is necessary to defend against legal claims asserted against us in the application process. The legal basis for this is Art. 6 section 1 sentence 1 lit. f GDPR. The legitimate interest in the processing also lies in the stated purposes.
If there is an employment relationship between you and us, we may process the personal data already received from you for the purposes of the employment relationship in accordance with paragraph 26 (1) BDSG if this is necessary for the performance or termination of the employment relationship or for the exercise or fulfilment of the rights and obligations of the representation of employees’ interests arising from a law or a collective agreement, a works or service agreement (collective agreement).
Your application data will not be processed beyond the use described above.
Your personal data will be deleted after completion of the application process after 6 months at the latest, unless deletion conflicts with any other legitimate interests on our part or you have not given us your consent for longer storage. Other legitimate interest in this sense is, for example, a burden of proof in proceedings under the “Allgemeinen Gleichbehandlungsgesetz” (General Equal Treatment Act, AGG).
When you contact us by e-mail, the data you provide (your e-mail address, your name and telephone number if applicable) will be stored by us in order to answer your questions and process your requests. The legal basis in this respect is Art. 6 section 1 sentence 1 lit. f GDPR. If we request information via a contact form that is not required for contacting you, we have always marked this as optional. We use this information to specify your request and to improve the processing of your request. This information is provided expressly on a voluntary basis and with your consent, Art. 6 section 1 sentence 1 lit. a GDPR. If this involves information on communication channels (e.g. email address, telephone number), you also consent to us contacting you via this communication channel in order to respond to your request. You can of course revoke this consent at any time for the future.
Your data that we have received in the course of contacting you will be deleted as soon as it is no longer required to achieve the purpose for which it was collected, your request has been fully processed and no further communication with you is necessary or desired by you.
As the controller, BLC has implemented numerous technical and organizational measures to ensure the most complete protection of personal data processed through this website. Nevertheless, Internet-based data transmissions may in principle have security gaps. Absolute protection cannot be guaranteed; in any case, sending unencrypted e-mails is not secure. We therefore ask you not to send sensitive data by unencrypted e-mail, but to use either encrypted communication channels or the postal service.
Technically necessary cookies, which are required to carry out the electronic communication process or to provide certain functions you have requested, are stored on the basis of Art. 6 section 1 S. 1 lit. f GDPR. The website operator has a legitimate interest in the storage of cookies for the technically error-free and optimized provision of its services. Technically necessary cookies are on this website:
Cookiebot
To obtain consent to the use of cookies via our website, we use the Cookiebot service, a software from Cybot A/S, Havnegade 39, 1058 Copenhagen.
Cookiebot checks whether a user has already consented to the use of cookies via the consent tool during a previous visit to our website. For this purpose, a cookie is set and a log file is created as proof of consent. The following information is stored in this file:
The purpose of data processing is to comply with legal obligations and to store consent. The legal basis is Art. 6 section 1 sentence 1 lit. f GDPR.
If you have given your consent, Google Analytics, a web analysis service of Google LLC, is used on this website. The controller for users in the EU/EEA and Switzerland is Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”).
Google Analytics uses cookies that enable your use of our website to be analyzed. The information collected by the cookies about your use of this website is generally transmitted to a Google server in the USA and stored there.
In Google Analytics 4, the anonymization of IP addresses is activated by default. Due to IP anonymization, your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
During your website visit, your user behavior is recorded in the form of “events”. Events can be
Also recorded:
On behalf of the operator of this website, Google will use this information to evaluate your (pseudonymous) use of the website and to compile reports on website activity. The reports provided by Google Analytics are used to analyze the performance of our website.
Recipients of the data are/may be
Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (as processor pursuant to Art. 28 GDPR)
Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA
Alphabet Inc, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA
It cannot be ruled out that US authorities may access the data stored by Google.
Insofar as data is processed outside the EU/EEA and there is no level of data protection corresponding to the European standard, we have concluded EU standard contractual clauses with the service provider to establish an appropriate level of data protection. The parent company of Google Ireland, Google LLC, is based in California, USA. A transfer of data to the USA and access by US authorities to the data stored by Google cannot be ruled out. The USA is currently considered a third country from a data protection perspective. You do not have the same rights there as within the EU/EEA. You may not be entitled to any legal remedies against access by authorities.
The data sent by us and linked to cookies is automatically deleted after 12 months. Data whose retention period has expired is automatically deleted once a month.
The legal basis for this data processing is your consent pursuant to Art. 6 section 1 sentence 1 lit. a GDPR.
You can revoke your consent at any time with effect for the future by accessing the cookie settings HERE and changing your selection there. This function is also available to you at any time at the bottom of our website under the link “Cookie settings”. This does not affect the lawfulness of the processing carried out on the basis of the consent until revocation.
Alternatively, you can prevent the storage of cookies from the outset by setting your browser software accordingly. However, if you configure your browser to reject all cookies, this may limit the functionality of this and other websites. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by clicking
do not give your consent to the setting of cookies or
You can find more information on the terms of use of Google Analytics and data protection at Google at https://marketingplatform.google.com/about/analytics/terms/de/
and at https://policies.google.com/?hl=de.
Berg Lund & Company uses various social media channels to provide information on current topics such as new publications or blog articles. On our website you will find links to our presence on the social media services of LinkedIn, Xing and squeaker. You can recognize links to the websites of the social media services by the respective company logo. When you click on a link to a social media service, a connection is established to the servers of the social media service. This tells the servers of the social media service that you have visited our website.
Please note that as soon as you are on the pages of a social media service, we have no influence on the scope, type and purpose of data processing by the respective provider. For more information on the use of your data by the social media services linked on our website, please refer to the privacy policy of the respective social media service.
Further data is transferred to the provider of the social media service. These are, for example:
If you are already logged in to the corresponding social media service at the time you activate the link, the provider of the social media service may be able to determine your user name and possibly even your real name from the transmitted data and assign this information to your personal user account with the social media service. You can exclude this possibility of assignment to your personal user account if you log out of your user account beforehand.
The servers of the social media services are located in the USA and other countries outside the European Union. The data may therefore also be processed by the provider of the social media service in countries outside the European Union. Please note that companies in these countries are subject to data protection laws that do not generally protect personal data to the same extent as is the case in the member states of the European Union.
We will be happy to provide you with information as to whether personal data relating to you is being processed; if this is the case, you have a right to information about this personal data and to the information listed in detail in Art. 15 GDPR. In addition, you have the right to rectification (Art. 16 GDPR), the right to restriction of processing (Art. 18 GDPR), the right to erasure (Art. 17 GDPR) and the right to data portability (Art. 20 GDPR) under the respective legal requirements.
You have the right to object to the processing under the legal requirements (Art. 21 GDPR).
To exercise your above rights, please contact us by email at datenschutzbeauftragter@berg-lund.de or by post at Berg Lund & Company, Am Sandtorkai 77, 20457 Hamburg. The exercise of your above rights is free of charge for you.
Without prejudice to these rights and the possibility of seeking any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority at any time, in particular in the Member State of your habitual residence, place of work or place of the alleged infringement if you consider that the processing of personal data relating to you infringes data protection regulations (Art. 77 GDPR).
The supervisory authority responsible for us is:
The Hamburg Commissioner for Data Protection and Freedom of Information
Ludwig-Erhard-Str 22, 7th floor
20459 Hamburg
Telephone: (040) 428 54 – 4040
Fax: (040) 428 54 – 4000
E-mail: mailbox@datenschutz.hamburg.de
Rapid technological advances and changing market and customer requirements are presenting virtually all industries with unprecedented challenges. In such markets, it is important to maintain your own competitiveness or, even better, to seize unprecedented opportunities and become a pioneer. However, the digital transformation, from the development of innovative business models to the integration of new technologies, comprises numerous hurdles and ultimately affects the entire company.
We support you with a holistic and customised approach tailored to your situation and goals. Thanks to our broad experience and high seniority, we always have a realistic view of feasibility when realigning your business and digital strategy. We thrive when we are measured by our results and therefore offer active support for your project including implementation.
The continuous search for efficiency gains and quality improvements is the basis for the sustainable profitability of your business. Operational excellence in core processes is essential in order to stay ahead of the competition – but more than that: it provides the necessary flexibility to adapt quickly and effectively to new economic conditions in times of high volatility.
With the help of a broad methodological toolbox, we work with you to identify real efficiency and quality potential. We pay particular attention to current best practices on the market and the digitalisation of business processes. Our support comprises many years of experience in the operational implementation of changes and the establishment of a culture of continuous improvement in your company.
Business area strategies often result in fundamental decisions for acquisitions, but also for sales of assets or companies. We support our clients not only in strategy development, but also throughout the entire transaction process.
Our support generally focuses on the PMO and business case but is often supplemented by classic M&A tasks such as RfPs, information memorandums, due diligence or support during contract negotiations.
High performance and adaptability of the organisation are basic prerequisites for achieving your strategic corporate goals. They are based not only on suitable organisational structures, but above all on the active shaping of the corporate, management and cooperation culture. Your employees are at the centre of this – they must be prepared for current and future requirements.
We advocate a participative approach that involves not only top management, but also managers and employees at all levels in organisational development. As a neutral moderator and experienced initiator, we support you in developing transparent and long-term stable approaches for your organisation and translating these into concrete measures.
Particularly in times of rising costs, sustainable business success can only be ensured through profitable growth. Depending on the individual client situation, we build on a functioning interplay of channel-specific sales approaches, dynamic pricing and consistent utilisation of digital interaction options with the respective customers.
Based on excellent methodological know-how and many years of cross-industry project experience, BLC provides your sales organisation with the necessary impetus. We attach great importance to practicable and resilient KPI management and do not neglect the specific levers with which you can influence these. Because in the end, our project is measured by your sales success.
Due to low margins, reducing operating costs is a decisive competitive advantage in rail transport. There are starting points along the entire value chain: from purchasing, sales and scheduling to production, maintenance and processing.
In order to identify the relevant fields of action for you, BLC draws on a methodical, analytical approach and many years of project experience in rail transport. We analyse your process chains and develop accurate models that enable us to systematically derive optimisation measures. At the same time, we implement control systems with which you can continuously monitor the effectiveness of your process improvements.
The shift to rail transport is desired by politics and ecologically sound – but due to low margins and high investment needs it sometimes requires financial funding. Consequently, many funding programmes have been set up. Interested applicants face a veritable funding jungle with multiple administrative hurdles. Regional, national and European programmes for a wide variety of issues are administered by various institutions and funding authorities.
BLC paves your way through this jungle with a holistic approach and helps you to overcome the administrative hurdles. With our systematic funding management, we identify suitable programmes, support the application process and communication with the authorities and ensure that your funding is in accordance with regulations. Having acquired more than 300 million euros in funding, we virtually optimise every single screw of your funding project. So you can concentrate on the most important thing with a clear conscience: Your project success.
Compared to intermodal alternatives, rail is regarded as an extremely energy-efficient and therefore climate-friendly means of transport. Nevertheless, experience shows that energy accounts for over 60 per cent of the life cycle costs of a locomotive. Increasing customer focus on sustainability and stricter legal regulations are exerting additional pressure on market players. Energy efficiency should therefore be a core component of a sustainable corporate strategy – even more so in the railway sector.
BLC is equipped with many years of experience in the development of energy efficiency measures. For example, we set up a unique model to calculate the effect a driver advisory system would have on the energy consumption for a specific railway undertaking based on real world data. We also designed large-scale incentive programmes to motivate energy-efficient driving behaviour. We will identify relevant fields of action for your company and address them with a coherent combination of technical, operational, and behaviour-oriented measures. This will benefit your cost structure, your competitiveness, and the environment.
In a dynamic yet opaque industry, sound market knowledge and reliable key competitive figures are crucial to success. They help to identify specific needs for action and to bundle available resources in a targeted manner.
We combine our many years of industry expertise with an analytical approach to develop the relevant benchmarks for the railway sector. On this basis, BLC has developed CargoBeRT (Cargo Benchmarking for Railway Transport), an intelligent solution that is unique in the industry. It focusses on the areas of energy efficiency and operational excellence and enables cross-company comparability. We thus provide an objective assessment of individual performance and a reliable view on specific fields of action.
Data is considered the crucial raw material in modern information economy. However, only reliable data will become valuable information by means of targeted linking and intelligent analysis.
That’s why we aim at high data quality and focus “basic data” before moving on to “big data”. We design and implement customised KPIs, monitoring and steering systems for you. For these KPIs, we derive comprehensible target values and show you which specific measures will help you achieve them. This enables you to base your future decisions on a reliable foundation and thus set the course for success.
Transport and supply chains must become more resilient, more sustainable, and more cost-effective in intermodal competition. While digital technologies such as ETCS or DAC promise efficiency gains for railway traffic in the future, they do require considerable investments and cross-sector coordination at the same time. Moreover, infrastructural restrictions and a serious lack of resources are likely to pose major challenges for stakeholders in the railway industry.
In order to secure your long-term competitiveness and to make your business model fit for the future, BLC analyses your organisation, your processes and your market approach. We formulate ambitious goals, develop a customised strategy and create the conditions for the successful digital transformation of your company. We vouch for the results of our work and will be happy to support you during implementation.
Better is the enemy of good. This is especially true for operational processes. Process improvements are not only aimed at conserving resources and thus saving costs, but also at speed and quality. IT systems are almost always affected here and thus form a significant part of the change to be addressed.
BLC’s customers benefit from our holistic approach: we always keep feasibility in mind during the design phase. This has already enabled us to sustainably reduce costs and quickly introduce new processes in a large number of projects. Agile working methods have proven to be particularly effective when it comes to optimising processes and interfaces. We take the respective industry standards into account as far as possible during the design phase. Where it makes sense for business success, we supplement these with customised solutions.
In addition to acquisitions among large and commercial banks, regional merging activity can primarily be observed for savings banks (Sparkassen) and cooperative credit institutions (VR-Banken). There is also a concentration of alliance partners in the major sectors. The prerequisites for the new partnerships usually differ more than might be expected at first glance. Despite many similarities, they often have significantly different ways of doing business. The merger offers both partners the opportunity not simply to continue the one or the other, but to reshape business in a better way.
BLC has already successfully accompanied very different mergers. What they all have in common is the clear improvement in results for affected partners. In addition to the mandatory tasks, it was possible to streamline processes and reorganise the range of services. At BLC, we consider a good feel for the culture of both partners and for the motivation of the employees a prerequisite for effective change.
The product range of savings banks (Sparkassen) and banks is becoming increasingly diverse, but if you look at the income statement, the classics dominate. These range from lending to (a revival of) deposit business, from payment transactions to securities. While many fintech solutions appear innovative, most customers continue to trust the tried-and-tested offerings of established institutions. At the same time, the willingness to pay is often significantly higher than generally assumed.
In order for products and prices to be accepted, financial institutions need to understand their customers’ needs and the changing competitive environment in depth. BLC has many years of experience with product and price optimisation. We help to streamline product ranges, align them with customer needs and open up room to negotiate prices. Particularly branch banks profit from this approach by generating appropriate value for their local presence.
The regulatory requirements for financial service providers are constantly growing. This is due to the public desire to make credit institutions more robust after the last major financial crisis as well as socio-political issues such as consumer protection and sustainability. While it leads to rising organisational burdens, banks and savings banks (Sparkassen) can still streamline their organisation in some areas. Both internal reorganisation and – where appropriate – outsourcing can be adequate measures.
BLC has mastered the proven concepts for modern operations and efficient staffs. When addressing necessary change, we are not only looking for efficiency potential, but also for business opportunities. For example, accelerated processes in the back office can offer an improved customer experience and media sales units enable new forms of customer interaction.
The vast majority of customers are happy to stay with their established banks and savings banks (Sparkassen), as most of them have a good understanding of how to maintain customer relationships. However, successful sales require much more than that: financial institutions must regularly discuss their customers’ needs and then provide pragmatic advise on the purchase decision.
At BLC, we have been developing needs-orientated consulting concepts for the financial industry for 25 years. What began as holistic consulting in stationary sales now includes all forms of media and digital sales channels. We effectively increase our clients’ sales success with both private and corporate customers.
Digitalisation is bringing about change, particularly in the service sector – and therefore also in financial services. Initially, it saved time and travel for simple service requests, but now large parts of the business relationship take place via the media. Innovative offers are being created by established and new providers. This provides room for forward-looking collaborations and scalable platform solutions.
BLC has been actively supporting this transformation since the turn of the millennium. This ranges from the reorganisation of the service and sales infrastructure to digital product deals, data analytics-supported customer contact and new partnerships.
